On August 17, the 10th China Western Cultural Industries Expo and the 2023 Xi'an Silk Road International Tourism Expo opened in Xi'an, Shaanxi. tsan.ai was invited to exhibit as an outstanding innovator in digital transformation. The expo focused on cultural industries and tourism, broadcasting and online audio-visual, digital culture and tourism, cultural benefits for the public, heritage protection and rural revitalization.
From August 17 to 20, tsan.ai showcased its mature digital culture solutions at the expo, offering on-the-spot digital consulting to government and business users and ideas for digital development to related industries. tsan.ai is committed to advancing the digitalization of culture and tourism in western China and helping government and business achieve digital transformation on many fronts.
Shaanxi Governor Zhao Gang attended the opening ceremony. Rao Quan, member of the Party Leadership Group and vice minister of Culture and Tourism; Samat Shatmanov, deputy minister of Economy and Commerce and head of the Tourism Department of Kyrgyzstan; and Cai Chaolin, vice governor of Guizhou Province, attended and spoke.
At the expo, tsan.ai's digital culture solution drew wide attention. Many government and business partners asked about its application in depth and reached preliminary agreements to work with tsan.ai. Through the expo and on-site exchanges, tsan.ai discussed the practical use of its digital culture solution with government agencies, businesses and professionals, working together to advance the digital development of culture and tourism in western China and drive innovation and upgrading in the industry.
tsan.ai's digital culture solution
Traditional culture and tourism suffers from outdated management and decision-making, a single mode of operation and weak publicity, among other problems. Today's market requires the industry to reform and upgrade to seize the opportunity of its revival.
Built on tsanCenter, tsan.ai's core product, the digital culture solution ties modern digital technology more closely to culture. With low-code development at its core, the digital culture platform digitizes cultural and tourism resources and offers the public shared knowledge services, art appreciation, cultural communication, virtual venues, interaction, smart scenic areas, digital museums and other public applications, so that people in cities and villages can enjoy rich digital resources and high-quality public cultural services.
A digital platform connects users into an integrated online and offline operating model, and a culture and tourism big-data system drives the industry's further development. The digital culture solution includes a culture cloud platform, a digital cultural resource library, digital heritage, digital gardens and smart guides.
Culture cloud platform
A comprehensive, all-round digital culture service: a converged digital culture platform with one platform, many devices and many dimensions. Cultural businesses can manage, showcase, promote and trade on the platform, with online registration, selection, trading and delivery creating a "culture supermarket" and advancing supply-side reform of public cultural services.
Digital cultural resource library
Using 5G, VR, AR, holography, blockchain and other digital means to build a digital cultural resource library that combines regional character with artistry, sharing distinctive cultural resources on public-interest digital culture platforms.
Digital heritage
Digitizing cultural relics enables their display, protection, restoration, reproduction and use in education. Combined with intelligent robots, cloud computing, IoT and other new technologies, it drives the transformation of traditional museums and makes public cultural facilities more informed and intelligent.
Digital gardens
To improve scenic area management information systems and big-data platforms, data is connected across business systems, with unified data standards and assessment indicators, for integrated digital management and operation of scenic areas. The new "internet plus culture and tourism" model uses the internet and mobile devices to give visitors a more convenient, people-centered experience.
Smart guide system
Helps scenic areas offer visitors intelligent self-service, presenting information in audio, video, images and text, with personalized map positioning, route recommendations, audio commentary and facility markers, solving problems of visitor flow, out-of-date information and wayfinding.
With a smart middle platform at its core, tsan.ai's digital culture solution supports the full digitization, opening up and linkage of all kinds of cultural and tourism resources. Combining smart services, smart management and smart marketing, it brings online and offline business together, retains and uses big data across the whole culture and tourism business, and builds out traditional cultural industries in a planned way, aiming to solve real operating problems, drive the deep integration of culture and tourism data through operations, optimize industrial structure, raise service standards and increase the influence of tourism brands.
tsan.ai will press ahead, further improving its development technology, refining its application scenarios, solving the problems of traditional models more efficiently across industries, and using innovative thinking and excellent technology to help every industry seize the opportunities of digital transformation and achieve new breakthroughs. Government and business partners are welcome to talk with tsan.ai and explore the path of digital transformation together.