Juxian Cloud is tsan.ai's cloud service platform that redefines how media video content is created, published and distributed. It helps users quickly launch live streaming, on-demand video, paid content and user interaction on mobile, and build their own content ecosystem with ease.
Figure: Juxian Cloud's key features
Juxian Cloud's features are designed around what users actually need, giving them a more complete, intelligent, personalized and efficient experience and more precise support for their scenarios, helping business users reach their goals.
Case studies
Online plus offline: upgrading traditional communication
Guizhou Tea Industry Expo live special
The 15th Guizhou Tea Industry Expo was held in Meitan County from April 15 to 17, 2023. It kept the theme "Clean Guizhou Tea, Shared with the World" and combined online and offline formats. The expo aims to raise the profile and influence of Guizhou tea, grow its market, help farmers keep increasing their incomes and advance rural revitalization.
Figure: Promotional image for the live broadcast
As an important platform for showcasing and promoting the Guizhou green tea brand, the expo moved away from traditional TV broadcasting to an online plus offline format, fully combining traditional and new media. The Juxian Cloud platform fully supported the broadcast, presenting the whole chain of Guizhou's tea industry, tea tourism and tea culture. This combined approach extended the expo's reach and kept advancing Guizhou's tea industry.
Multi-route live streaming, every moment of the race
2023 Shaanxi University Marathon League
The Shaanxi Student Sports Association and Qujiang Sports Group launched the high-profile WULING 2023 Shaanxi University Marathon League, whose Northwestern Polytechnical University leg took place on May 20. More than 3,600 runners from 28 of the university's schools competed in an exciting 5 km race on its Chang'an campus.
Figure: The mobile live-stream interface
The race broadcast used Juxian Cloud's multi-route live streaming, letting viewers watch on phones, TVs, computers and other devices for a more convenient experience. For brands and organizers, this greatly lowers the barrier and cost of taking part, bringing them wider attention and better promotion and conversion.
Free-flowing interaction for a better experience
"Caring for Everyone's Eye Health" live event
In 2022, the publication of the 14th Five-Year National Eye Health Plan (2021–2025) once again put the prevention and control of myopia in young people in the spotlight. In the information age, how to prevent myopia scientifically and effectively is a concern for everyone. Zhongshan Municipal Health Bureau and Zhongshan Aier Eye Hospital held a live science-outreach broadcast on eye health, "Caring for Everyone's Eye Health", on the Juxian Cloud platform.
Figure: The PC live-stream interface
The organizers combined a range of user interaction features — red-packet giveaways, prize draws, real-time chat and more — to engage viewers online, greatly increasing participation and improving the experience. This helped the organizers build deeper connections with the public and a better broadcast, shape their brand and build trust, while drawing more viewers and markedly raising brand visibility and image.
Flexible live formats for greater impact
Fuwai Hospital live events
Fuwai Hospital of the Chinese Academy of Medical Sciences is a national Grade-A tertiary cardiovascular hospital, and home to the National Center for Cardiovascular Diseases and the State Key Laboratory of Cardiovascular Disease. The hospital values the integration and innovative use of digital technology in healthcare, continually using new technology to strengthen traditional medicine and raise the standard of its services.
On the Juxian media cloud service platform, Fuwai Hospital has run a series of medical live streams — press conferences, training sessions, case discussions and online health classes — meeting its needs across many scenarios. For the live broadcast of the Voice of Health radio programme Expert Clinic, the hospital used Juxian Cloud's live text-and-image feature to convey information in many forms, steadily improving the broadcast's conversion.
Figure: The live text-and-image interface
In this broadcast, Juxian Cloud kept the physicians' health talk running smoothly while also offering online consultations. Its real-time video transmission and combined human and AI comment review ensured smooth streaming and a healthy environment for discussion.
The Juxian media cloud service platform is committed to giving users efficient support and a more personalized experience, so customers can better handle a complex and changing business environment. tsan.ai will keep investing over the long term in technical innovation and market insight, combining cutting-edge technology with new industry needs to help traditional industries upgrade and to power the growth of new ones.